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Eastern Rodworks specializes in creating handcrafted, custom fishing rods for all surf, inshore, jigging and offshore styles of fishing. Our builds combine meticulous craftsmanship with the latest technology and rod building components available to produce fishing rods that not only look great, but function better than any mass produced factory rod. Previous and current clients include some of the best commercial, charter/party boat captains, and recreational fisherman on the East Coast who have thoroughly tested the latest trends, design theories, and components for every type of saltwater fishing. 

We pride ourselves on offering outstanding customer service and ensuring that every question someone
might have is answered. If you have any questions or comments, please don’t hesitate to call or email us. 

Tight Lines,

Matt Hetterich

Eastern Rodworks




From my first flounder and snapper bluefish trips, I’ve been fortunate to spend my life surrounded by the water. My introduction to rod building came over 25 years ago when a gift certificate to take a custom fishing rod building class appeared under the Christmas tree. After spending the winter learning the basics, I was instantly hooked on the new hobby.  


I've now spent the better part of my life building, restoring, repairing and (of course) using fishing rods. There’s no greater feeling in the world than fishing with a rod that is built and personalized for you and is specifically tailored for task at hand. 

What are we making for you today?


The galleries below represent some of our recent custom fishing rod builds. These are by no means your only options, but offer a peek into our build style and ideas to consider on your next build. When taking into account different colors, wraps, handles, seat, and guide combinations, the design possibilities on custom fishing rods are only limited by your imagination...

Be sure to visit us on Facebook or Instagram for our most up to date work, along with our Latest Work section.

Custom Builds

Booking custom work for Fall 2024; typical lead time time is 12-15 weeks. 
"In-Stock" models of semi-custom rods are available in the shop or at Saltwaters Tackle.  

Eastern Rodworks

Sound Beach, NY

Phone: (631) 902-9756

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